Privacy Policy

PetriVentures (ABN 60 149 006 021), trading through its bureau PetriDigital ("we", "our", "us"), respects your privacy and is committed to protecting the personal information we hold about you. We operate internationally, and this Privacy Policy explains how we collect, use, hold, and disclose personal information across every region we serve. We act as the controller of the personal information we collect through this website. We handle that information in accordance with the laws that apply to you, which may include the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles, the EU and UK General Data Protection Regulation (GDPR), the United States state privacy laws (such as the California Consumer Privacy Act, as amended), the Canadian PIPEDA, and the New Zealand Privacy Act 2020. By using this website you accept the practices described in the most recent version of this Policy. You should also read our Terms of Use. "You", "your", "visitor" or "user" means the individual accessing this site.

The information we collect

We collect two broad categories of information. Personal information is information that identifies you, or could reasonably identify you — for example, your name, business name, email address, telephone number, role, and any details you include when you contact us, book a strategy session, or engage our services. Technical information is information your browser or device shares automatically, such as IP address, device and browser type, referring pages, and how you navigate the site. Where technical information is not linked to an identifiable individual, it is not personal information and we may use and share it without the restrictions in this Policy.

We may collect personal information when you:

• Complete a form, booking, or enquiry on this website;
• Email, call, or otherwise communicate with us;
• Engage us for services, or are a contact at a client or prospective client;
• Subscribe to receive updates or other communications from us; or
• Interact with our content, campaigns, or social media profiles.

We collect personal information directly from you wherever practicable. In some cases we may collect it from third parties — for example, your colleagues, publicly available business sources, or analytics and advertising platforms — where it is reasonable to do so and permitted by law. You do not have to identify yourself when dealing with us, but if you choose not to provide certain information we may be unable to respond to your enquiry or provide our services.

Cookies and tracking technologies

We use cookies, pixels (such as the Meta and LinkedIn pixels), web beacons, and similar technologies to operate the site, remember your preferences, measure performance, and understand how visitors use our content. A cookie is a small text file stored by your browser; it cannot run programs or deliver viruses. Some cookies are set by trusted third-party providers — such as analytics and advertising platforms — who may use them to measure campaigns or to show you relevant advertising on this and other sites. Their use of information is governed by their own privacy policies, which we encourage you to review.

Most browsers accept cookies automatically, but you can adjust your browser settings to refuse or delete cookies at any time. If you decline cookies, some features of the site may not function as intended.

How we use personal information

We use personal information to:

• Respond to your enquiries and provide the services you request;
• Manage our relationship with you and provide ongoing support;
• Administer billing, accounts, and our business operations;
• Improve and develop our website, services, and content;
• Send you marketing and updates where permitted (see below); and
• Meet our legal, regulatory, and record-keeping obligations.

We may combine personal information collected online with information you provide through other channels. We may also de-identify or anonymise information; once it can no longer reasonably identify you, it is no longer personal information and may be used like other technical information.

Our legal bases (EU/UK)

Where the GDPR or UK GDPR applies, we rely on one or more of the following legal bases to process your personal information: your consent (which you may withdraw at any time); performance of a contract with you or steps taken at your request before entering one; our legitimate interests in operating, marketing, and growing our business (balanced against your rights); and compliance with a legal obligation. Where we rely on legitimate interests, you may object as described under "Your privacy rights" below.

Marketing communications

We may contact you by email, telephone, or post with information about our services that we think may be of interest to you, consistent with applicable marketing laws (including the Australian Spam Act 2003, the US CAN-SPAM Act, and the EU/UK GDPR and ePrivacy rules). Where the law requires your prior consent, we obtain it. Every marketing email includes an unsubscribe option, and you can opt out at any time by contacting us at louis@petriventures.com. We will action your request promptly.

How we disclose personal information

We do not sell your personal information for money. We may disclose personal information to:

• Service providers and contractors who perform functions on our behalf (for example, hosting, analytics, advertising, CRM, payment, and email providers), who are only permitted to use it for the purpose we engage them;
• Our related entities and affiliates;
• A successor entity in connection with a sale, merger, or restructure of our business; and
• Law enforcement, regulators, or others where we are required or authorised by law, or where disclosure is reasonably necessary to protect the rights, property, or safety of any person.

International transfers

We operate across Australia, the United States, Canada, the United Kingdom, and New Zealand, and we use service providers that may store or process information in countries other than your own — including the United States. This means your information may be transferred to, and handled in, a country with different data-protection laws to your home country. Where we transfer personal information across borders, we take reasonable steps to ensure it is protected to a standard consistent with the law that applies to you. For transfers subject to the EU or UK GDPR, we rely on an adequacy decision where one is available, or otherwise put in place appropriate safeguards such as the European Commission's Standard Contractual Clauses (and the UK Addendum / International Data Transfer Agreement).

How we keep information secure

We take reasonable steps to protect personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure, using generally accepted technical and operational safeguards. No method of transmission or storage is completely secure, however, and while we work hard to protect your information we cannot guarantee its absolute security.

How long we keep information

We retain personal information only for as long as it is needed for the purposes described in this Policy, or as required by law. When it is no longer required, we take reasonable steps to destroy or de-identify it.

Your privacy rights

Wherever you are, you may ask us to access the personal information we hold about you and to correct it if it is inaccurate, out of date, or incomplete. Depending on the law that applies to you, you may also have the right to:

• Request deletion of your personal information;
• Object to, or request that we restrict, certain processing;
• Request a portable copy of information you provided to us (data portability);
• Withdraw consent at any time, without affecting processing already carried out;
• Opt out of marketing, and of any "sale" or "sharing" of personal information as those terms are defined under United States state privacy laws; and
• Be free from discrimination for exercising any of these rights.

To exercise any of these rights, or to unsubscribe from our communications, contact us at louis@petriventures.com. We will verify your request, respond within the period required by the law that applies to you, and will not charge a fee except where the law permits. You may use an authorised agent where the law allows. In limited circumstances we may decline a request as permitted by law, and will explain why.

Third-party links

This site contains links to third-party websites. We are not responsible for the privacy practices or content of those sites, and we encourage you to review their privacy policies.

Children's privacy

Our website and services are directed to businesses, not children. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us and we will take reasonable steps to delete it.

Changes to this Policy

We may update this Privacy Policy from time to time. The current version is always the one published on this page, with the "last updated" date above. Material changes will be noted here.

Contact and complaints

If you have a question or a complaint about how we handle your personal information, please contact us at louis@petriventures.com. We will acknowledge your complaint and aim to resolve it within a reasonable time. If you are not satisfied with our response, you may also complain to the privacy regulator in your region — for example, the Office of the Australian Information Commissioner (oaic.gov.au), the UK Information Commissioner's Office (ico.org.uk), your EU member-state supervisory authority, the Office of the Privacy Commissioner of Canada, or the Office of the Privacy Commissioner of New Zealand.